Shop Musa Launches Beauty Bar Feature at New Orleans Event

Nov 9

New Orleans, LA – June 29, 2024 – Following the success of its previous events, Shop Musa continues its 2024 global tour with a groundbreaking showcase at Merchant Hall, located at 1152 Magazine St, New Orleans. In partnership with Revive Fashion Week, this event introduces the Beauty Bar, an exciting new feature that allows beauty professionals to participate in high-end fashion events. By including beauty services alongside the fashion experience, Shop Musa aims to create a fully immersive and inclusive space that highlights both fashion and beauty in tandem, giving attendees access to a wide range of luxurious beauty services and products.

The Beauty Bar is designed to offer beauty professionals—from hairstylists and nail technicians to boutique owners and skincare specialists—an opportunity to present their work to an international audience. For the first time, beauty brands will not only have the chance to exhibit their services to models, influencers, and press but also to the general public. This inclusive approach creates a dynamic environment for attendees to experience high-quality beauty treatments while supporting underrepresented professionals in the beauty industry. Services offered at the Beauty Bar include custom hair, skin, and nail treatments, as well as the opportunity to purchase beauty products.

The New Orleans event will feature exciting brand activations from a diverse group of creators who bring their unique talents and products to the forefront of the fashion and beauty industries. These brands will showcase a variety of offerings, from permanent jewelry to customized beauty products, in an interactive and immersive setting:

Minnow Permanent Jewelry by Candice Lathrop
New Orleans Tooth Gems by Kim Rodriguez
Slangin Dat Ink by Salvador Rodriguez
Eden Beauty by Shai Parker
Salon Eb Boutique by Ebonie

Each activation highlights the creativity and innovation of New Orleans-based entrepreneurs and provides attendees with a chance to explore the intersection of fashion and beauty in a dynamic new way. These brands are also participating in the Beauty Bar, further enriching the event's experience with customized services and products.

In addition to offering a platform for beauty professionals, the Beauty Bar allows them to connect with industry buyers, stylists, and press in a setting that is both intimate and professional. This new feature enhances the event by supporting the growth of emerging beauty brands and providing them with exposure beyond the event itself. Beauty professionals participating in the Beauty Bar also have the opportunity to sell products and book services on Shop Musa’s online Beauty Supply platform, ensuring continued visibility and access to a global market.

Shop Musa’s collaboration with Revive Fashion Week continues to prioritize marginalized and underrepresented brands, giving them tailored mentorship and support. In addition to offering exposure through events like this, Shop Musa empowers brands with mentorship in brand positioning, sales strategies, and media outreach. This support helps these emerging brands thrive and scale on a global level, providing them with the tools they need to succeed in competitive fashion and beauty markets. Through this partnership, Shop Musa and Revive Fashion Week are reshaping the future of the fashion and beauty industries with an inclusive approach that amplifies diverse voices and creativity.

Shop Musa’s international tour, now in full swing, includes upcoming stops at major fashion events in cities around the world. The 2024 tour will continue to bring exposure and opportunities to emerging brands, creating unique platforms for them to connect with industry professionals, expand their customer base, and grow their brands globally. The upcoming stops include:

New York Fashion Week – 02.09.24
LA Fashion Week – 03.22.24
NOLA Event – 06.29.24
Miami Swim Week – 07.12.24
Santo Domingo - 08.30.24
New York Fashion Week – 09.06.24
London Fashion Show – 09.13.24
Milan Fashion Show – 09.20.24
Paris Fashion Show – 09.27.24
LA Fashion Week – 10.11.24
Art Basel Miami – 12.06.24
Atlanta Culture Collective – 12.14.24

Through these events, Shop Musa continues to push the boundaries of what’s possible in fashion and beauty by integrating diverse talent and providing support to those who might otherwise be overlooked by the mainstream industry. The inclusion of beauty professionals into Shop Musa’s events allows for a more holistic, multifaceted experience that resonates with both participants and attendees.

“We are excited to debut the Beauty Bar in New Orleans and continue expanding the scope of our events to include the beauty industry,” said Adonis Musa, Event Producer and Owner of Shop Musa. “This innovative feature allows us to offer more opportunities for beauty brands while creating an inclusive, culturally diverse experience for our attendees. We look forward to seeing how beauty professionals can further enhance the overall Shop Musa experience.”

Through the Beauty Bar, Shop Musa is not only enhancing the events for those in attendance but also opening doors for beauty professionals to book services, sell products, and connect with customers worldwide. This new platform fosters growth and opportunities for those who have traditionally lacked access to high-profile events, thus contributing to Shop Musa’s goal of normalizing cultural diversity in the fashion and beauty sectors.

The Beauty Bar also aligns with Shop Musa’s mission to support and elevate marginalized voices within the fashion and beauty industries. By offering a space where beauty professionals of all backgrounds can showcase their work, Shop Musa is working to diversify the industry and create a more inclusive environment. This new feature empowers beauty professionals by providing them with the tools they need to succeed in a competitive market while celebrating the richness and diversity of beauty worldwide.

For Media Inquiries, Contact:
Andrew Davis
PR Representative, Shop Musa
Email: shopmusaonline@gmail.com
Phone: +1 (646) -657-8068

About Shop Musa
Shop Musa is a global platform dedicated to supporting independent designers and beauty professionals through curated events in high-end spaces worldwide. Through its collaboration with Revive Fashion Week, Shop Musa provides marginalized brands with exposure, growth opportunities, and tailored mentorship, creating a more inclusive, diverse, and dynamic fashion and beauty ecosystem.

About Revive Fashion Week
Revive Fashion Week brings together emerging designers, beauty professionals, and industry innovators to create a fresh, dynamic approach to fashion. Partnering with Shop Musa, Revive creates opportunities for underrepresented brands to thrive on the global stage, reshaping the future of the fashion and beauty industries.

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